The women and gender expansive radio show and podcast continues a methodical march forward…
By Paul Marszalek
In 2019, WFUV midday host Carmel Holt left the station to join a podcast incubator funded by high-end speaker manufacturer SONOS. It was there that she developed SHEROES, a women-focused radio show and podcast that featured music and interviews across genres — and identities.
This past week, SHEROES celebrated its second anniversary and 100th episode milestone with a special featuring guests Neko Case, Shirley Manson of Garbage, Joan Jett, Karen O, Lucius, Allison Russell, and many more.
The lineup was indicative of what has changed over the past two years: A-listers and up-and-comers alike appear to be all-in on the concept, looking for friendly outlets in radio’s male dominated landscape.
Even within that environment, Holt has been able to pick up a strong who’s who in terms of Triple A call letters. Among the twenty affiliates are KCMP The Current/Minneapolis-St. Paul, The Socal Sound/Los Angeles, KUTX/Austin, Indie 102.3/Denver, WFPK/Louisville, Radio Milwaukee, WYEP/Pittsburgh, and others.
Even as artists have embraced the program, getting past the radio gatekeepers remains a challenge.
Holt says of the resistance, “I hear ‘oh we already do that, we have a great mix, or we already interview some of the artists on your show.’ My response is that SHEROES is not like International Women’s Day made for radio. I am coming from a place of walking this walk; living this life. I’m talking to women and creating a space for women out of that experience – both amplifying and exposing truths in an effort shift things, disrupt things, to make change. There are a lot of ingredients going into this stew, and it’s not being made by anyone else on the radio.”
The interview segments of the program are also distributed as a podcast via the Talkhouse podcast network.
Learn more and hear episodes at SHEROESRadio.com.