Two are in Top 10 markets, four in the Top 25, and seven are in the Top 50. For spin counters, it’s a big deal…
By Paul Marszalek
Eight major Public Radio Triple A Stations have been added to the Mediabase airplay panel. The station brands involved, their market sizes, audience reach, and spin counts will shake things up in the Triple A format for the better.
The new additions are KCSN/Los Angeles, WERS/Boston, KEXP/Seattle, KUTX/Austin, WTMD/Baltimore, WYEP/Pittsburgh, and WYMS/Milwaukee, and WFPK/Louisville.
The impact on TheTop22.com airplay chart will be minimal, as the chart is driven by audience reach, and already included these stations.
But for those using spins as a metric, the moves will have impact. For example, a power on KCSN, WERS, and KUTX can average 18 spins per week. Add the potential for 100+ spins a week from this collection of tastemaking stations, and we’ll see a boost for indie/edgier music and suppression of Hot AC/pop crossover types and a further blunting of tracks fueled by overnight pay-for-play schemes.
Also added to the panel was Saga’s WOLX-HD2, which airs as “The River” on
It’s a welcome development from Mediabase, which took over for the sun-setted BDS airplay tracking system late last year.
According to Medibase: The changes will be updated on the site by the evening of Wednesday, April 5, 2023. The first add dates will be Monday and Tuesday, April 10-11, 2023. Panel changes and weights will be updated based on Fall 2022 for all markets.